Definition
Sans serif
A sans serif typeface has no finishing strokes on its letters. In books it is normally reserved for headings, captions and technical matter rather than long passages of body text.
Sans faces carry a modern, neutral tone and hold up well at small sizes and on screen, which makes them right for captions, tables, running heads and anything a reader scans rather than reads. Used for an entire novel interior they tend to feel like a manual, and the even stroke weight offers the eye fewer landmarks over hundreds of pages. Mixing one sans for display with one serif for text is the standard, safe book pairing.
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